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Oracle outlines customer experience strategy

  "We've been able to pull together a portfolio of best-in-class solutions and we feel we're in a position to offer our customers a suite of applications driving customer experience," Anthony Lye, senior vice president of Oracle CRM, said. "We are [looking to make] IT enabled for line of business." Last October, Oracle bought cloud-based […]

Employees key to customer spending

Research from customer insight agency SMG , which surveyed over 100,000 UK retail and leisure customers in 2011, found that the average spend jumps from £23.36 per person by those who do not receive assistance, to £32.47 for those that are helped by staff. SMG has found that British retailers are missing out on as […]

Companies following their social customers

An increasing number of companies realise they have to be where their customers are  on social media – 61% use Facebook, 44% have a Twitter account, 30% are present on LinkedIn and 23% use YouTube. A new survey from InSites Consulting shows that companies find it very important to be present on social network sites. […]

Recognition key to employee engagement

New data suggests that employers that fail to incorporate employee recognition in the workplace are ignoring the opportunity to retain top talent and build employee engagement, which negatively affects business success. The Achievers data comes from "The State of Employee Recognition in 2012" report from Bersin & Associates, a membership-based company empowering human resources, talent […]