Customer Behaviour

The number of cars taken on UK and Irish ferries rose by 4% in July compared with the same month last year, new figures show. Industry body Discover Ferries said good weather and more holidaymakers choosing to “avoid the hassle of airports” contributed to the increase.

It released figures which showed 1.14 million cars were carried by ferry operators in the UK and Ireland last month, up from 1.10 million in July 2015.

Discover Ferries director Bill Gibbons said: “The signs are strong that 2016 will continue to see an increase in the number of people taking their car on holiday by sea as more people decide to avoid the hassle of airports and embrace the convenience and flexibility of taking their own road trip instead.

“We were very pleased to see such a strong performance in July. All the signs from our ferry operators are that the sunny weather is encouraging more holidaymakers to get out and about in their cars on holidays and day trips.”

There was a 6.5% year-on-year rise last month in the number of people taking their cars on holiday to islands such as the Isle of Wight, Isle of Man and the western islands of Scotland.

Cars taken on ferry trips between the UK and mainland Europe rose by 2.9%, while ferry routes between the UK and Ireland saw a more modest 1.5% boost.

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