KIDS OF THE 80S AND 90S ADDICTED TO EXPERIMENTING WITH ONLINE RETAIL DELIVERIES
Consumers born in 1980s and children in 90s and Noughties are raving about online retailers who deliver convenience and choice.
93% of 25-34 year olds told MetaPack* they had a positive experience with lockers and would recommend them to friends and family. 65% have used click and collect and 41% have picked up their delivery when grabbing a carton of milk and a paper at their convenience store.
But could this older slice of the Millennial generation be willing to go even further?
35% of Millennials want the option to collect deliveries at their train station – and a third want to trial delivery to their car boot. 80% told MetaPack they want same day delivery.
84% told MetaPack they’d name and shame retailers who messed up a delivery and 69% would dump the retailer entirely for their next online purchase.
See the below infographic about Generations of Online Delivery likes and hates (click on image to enlarge).
*The MetaPack Group provides eCommerce and multi-channel delivery technology to leading retailers.