The State of CX: Time to Get Real

The aim of this survey was not only to get a sense of the current state of the CX nation, but to understand how Customer Experience professionals feel about their own programmes. From the barriers preventing progress, to what they are most proud of – and what they would do with a CX magic wand.

In this report, we have tried to identify what the most successful companies are doing, what we can learn from them, and what you need to do to deliver similar results.

The findings show there are four key focus areas that people need to consider, and these are exemplified by some of the responses we received to the question “What would you wish for if you had a CX magic wand?”.


Download now


Please complete the form below. In addition to providing the white paper download, this also gives you access to our free weekly newsletter keeping you up with trends in the customer space, network with other members online and share ideas and ‘good practice’. Enjoy the benefits from the latest technology, free trials and much more…