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B2B Engagement

RingCentral a leading provider of enterprise cloud communications and collaboration solutions, today announced that it has entered into a definitive agreement to acquire Connect First, a cloud-based outbound/blended customer engagement platform for midsize and enterprise companies.

Connect First’s platform is deployed by customers such as the ASPCA, Carnival Cruise Line, Party City, PBS, United Way, and Business Process Outsourcers (BPOs) for large service providers such as Charter Cable, Comcast, and SiriusXM.

Jim Dvorkin, senior vice president, Customer Engagement, RingCentral. “The acquisition of Connect First complements our current Customer Engagement portfolio and will provide transformative and differentiated customer experiences. We’re excited to welcome the Connect First team to RingCentral.”

The Connect First cloud native platform is built from the ground up on a microservices architecture that is highly scalable and reliable, and runs on Amazon Web Services (AWS). All of Connect First’s capabilities are available through web-based APIs that enable rapid innovation and easy integration.

“At Connect First, we’ve been focused on building an innovative outbound/blended customer engagement platform with a state-of-the-art architecture,” said Geoff Mina,founder and CEO, Connect First. “This acquisition validates our technology leadership, and we’re confident that by joining forces with RingCentral we will broaden our market reach and scale to deploy our platform to enterprises worldwide.”

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