Amit Kumar is working as a Head of Marketing Technology at PhotoBox and a Trustee at Challenge Child Poverty charity. His primary focus is customer retention, data analytics, marketing automation and optimising marketing operations and execution.
His goal is to drive change with tools and processes that deliver exceptional customer experiences, automate and scale measurable personalisation and optimise PhotoBox channel(Paid, Social, Earned and Owned) marketing spends.
In the last ten years, Amit acquired a combination of strong technical, architectural, marketing and product experience, which enables him to build and deliver effective digital products at scale. He has developed and delivered more than 15 enterprise-scale digital products for various companies in multiple geographies.