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Virgin Media will set out to improve its broadband speeds by giving its existing customers a free upgrade from 1st October. Almost 90 per cent of customers will have access to faster connection speeds by the end of 2015, with the final ten per cent receiving faster connections in early 2016.

Virgin Media have not yet confirmed what speeds will be available to its broadband subscribers.

The company will write to customers informing them when their network area is due to be upgraded. Customers will need to confirm their acceptance of the upgrade offer via their online account.

Customers can also choose to stay on their current speed, but can opt to upgrade their speed any time before the programme’s completion in 2016.

Virgin Media has faced criticism for slow broadband speeds over the last few years, but announced collaboration with BT in March to roll out high speed broadband. Increases in speed will make it easier for customers to use online streaming services, which are gaining increasing popularity.

Research by TalkTalk and BT has recently found that UK customers are wasting over £140 million every year in broadband usage cap charges, thanks to low usage caps and the amount of data used by streaming services and apps.

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