Daragh KellySky Insight & Decision Science Director Click to read more...
Dennis FoisRant & Rave Chief Executive Officer Click to read more...
Steve HurstEngage Business Media Editorial Director Click to read more...
How real-time emotion can lead to real-time results
TIME: 3PM GMT
Join Daragh Kelly (Insight & Decision Science Director, Sky) and Dennis Fois (CEO, Rant & Rave) as they discuss why Sky has partnered with Rant & Rave to better capture and understand the voice of its customers. The webinar will cover:
- How (and why) organisations need to move from service to co-creation
- How Sky is innovating in the news room through Sky News Polls
- How to demonstrate a correlation between revenue/churn and other key customer metrics (NPS, C-Sat, Effort)
- How understanding customer values can play a huge role in delivering personal and relevant communication
“Rant & Rave will give our news teams the ability to identify a topic in the morning, decide on the target responders and instantly initiate the poll, with results ready for transmission later that same day.”
– Daragh Kelly, Insight & Decision Science Director, Sky.