Tobias HuebschereBay Director, Employee Communications and Transformation Click to read more...
Phillip SontagInstinctif Partners Engagement Director Click to read more...
Steve HurstEngage Business Media Editorial Director Click to read more...
Reinvigorating the eBay Brand from the Inside Out
date: 30 november
time: 4:30pm gmt
eBay is the world’s largest marketplace and it’s going places. With over a billion live listings and a 20th anniversary celebration behind it – the company is getting faster, more relevant, and energized with a new purpose that is making a real difference. Even as a well-known brand with high awareness, today’s perception of eBay doesn’t match its reality. So what’s next?
In this webinar, “Reinvigorating the eBay Brand from the Inside Out,” Instinctif Partners and eBay are pleased to present a look inside how one of the world’s iconic e-commerce companies re-energized itself, starting with its own employees.
Tobias Huebscher, Director, Employee Communications at eBay, and Phillip Sontag, Engagement Director at Instinctif Partners, discuss how to harness the power of employee passion and share programming that illustrates how eBay is re-energizing its brand around the globe.
Key highlights include:
• Insights into the power of employee advocacy
• How to effectively engage employees socially
• How eBay is implementing an employee-centric approach
• Techniques and tools to re-energize your brand from the inside out
Employee advocacy isn’t just a buzz word – but a real opportunity to build any brand from the inside out. This webinar will show you how.